AI & Technical question

What are the various strategies used by recommendations engines?

Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.

Start a mock interview on this question · Mock interview from a job description

What this question tests

Technical fluency in recommendation system approaches and when each is appropriate.

How to approach it

  1. Name the core strategies: collaborative filtering, content-based filtering, and hybrid approaches combining both.
  2. Explain the cold-start problem each faces, e.g. collaborative filtering struggles with new users or items.
  3. Mention modern embedding-based deep learning models and reinforcement learning for sequential recommendations.
  4. Note how these are evaluated: click-through rate, watch time, or offline ranking metrics like NDCG.
  5. Connect the choice of strategy to the product context, e.g. content-based for a new product with little interaction data.
  6. State a tradeoff between exploration and exploitation in ranking.

What a strong answer includes

Common mistakes

Likely follow-up questions

More ai & technical questions

More questions from Google

Learn the skill behind it

Chapters of the AI PM course that teach what this question tests.

Preparing for a specific role?

Book summaries for this kind of question

Browse all 4,000+ questions in the bank