Estimation question
How much storage and bandwidth do we need for Google Drive service next year?
- Estimation
- Hard
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What this question tests
Whether you can build a bottom-up estimation model with clear assumptions and sanity-check the result against a known reference point.
How to approach it
- Confirm scope: total incremental storage and peak bandwidth needed for Google Drive over the next 12 months, not current total.
- Estimate active users: assume 1 billion Drive users, with 20 percent active uploaders in a given month, about 200 million.
- Estimate storage per active uploader: 2 GB of new content per month on average, blending light users and heavy media uploaders.
- Compute incremental storage: 200 million times 2 GB times 12 months, roughly 4.8 exabytes of new storage for the year.
- Estimate bandwidth from peak concurrent uploads and downloads, assuming 5 percent of active users transferring simultaneously at 1 MB per second each.
- Sanity check against Google's known scale, cloud storage growth is typically in the exabyte range annually, so the estimate is directionally reasonable.
What a strong answer includes
- Separates storage, a capacity problem, from bandwidth, a peak-throughput problem, since they drive different infrastructure investments.
- States each assumption as a number, not a vague range, so the interviewer can challenge a specific input.
- Sanity-checks the final number against a known industry scale rather than presenting it as exact.
Common mistakes
- Conflating total storage in use with incremental growth needed, which produces wildly different numbers.
- Skipping the sanity check, leaving an estimate that could be off by orders of magnitude with no way to catch it.
Likely follow-up questions
- How would you build in a buffer for viral growth or a surprise feature launch?
- What would change your estimate if Drive added higher-resolution video uploads?
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More questions from Google
Learn the skill behind it
Chapters of the AI PM course that teach what this question tests.
- Chapter 2: Data fluency: SQL, logs, and reading the truth yourself
- Chapter 9: Prove it paid off: outcomes, economics, and pricing
- Chapter 14: Get the job: the AI PM interview loop