Metrics question

What metrics would you track for Gemini's adoption inside Android?

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What this question tests

Metrics design for a deeply integrated system-level AI feature versus a standalone app.

How to approach it

  1. Clarify what adoption means here: replacing or supplementing the default assistant experience across the entire Android device, not just app downloads.
  2. Propose adoption metrics: percentage of Android devices with Gemini set as the default assistant, and daily active users invoking it via the assistant button or voice.
  3. Propose depth metrics: usage across different entry points, like the assistant overlay, Circle to Search, and in-app suggestions, showing integration breadth not just one feature.
  4. Propose a guardrail: opt-out or revert-to-previous-assistant rate, since forced defaults can inflate adoption numbers without real satisfaction.
  5. Tie to business outcome: correlation between Gemini usage and overall device engagement or Google services usage, like Search and Maps.

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