Metrics question

Which metrics would you track for Uber Pool during the first 6 months after product launch?

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What this question tests

Ability to build a launch metric framework distinguishing early adoption signals from long term health.

How to approach it

  1. State the goal of the first 6 months: prove the shared ride model works for both riders and drivers.
  2. Track adoption metrics: Pool trip requests as a percent of total requests, and repeat usage rate.
  3. Track marketplace health: match rate (percent of Pool requests successfully paired), and added detour time per rider.
  4. Track driver side metrics: earnings per hour on Pool versus solo rides, to ensure drivers are not worse off.
  5. Track a guardrail: rider satisfaction or rating for Pool trips versus solo trips, to catch a bad experience early.
  6. Set a decision point at 6 months, based on match rate and driver earnings, to decide on scaling or pausing.

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