Product design question
Describe your top 3 favorite products and why. Products can be hardware or software, for example, a chair, hairdryer, etc.
Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.
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What this question tests
Ability to articulate specific product taste and what makes great design, beyond surface-level features.
How to approach it
- Choose three distinct products, ideally mixing hardware and software, to show breadth of product taste.
- For each, name the specific problem it solves and why the solution is elegant, not just 'it's popular.'
- Highlight a specific design decision in each product that reflects deep user understanding, like a default setting or an interaction shortcut.
- Explain what each choice reveals about your own product values, like simplicity, reliability, or delight.
- Tie the three choices together into a coherent statement about what you personally value in good product design.
What a strong answer includes
- Picks specific, sometimes unexpected examples (a hairdryer, a chair) rather than only well-known tech products.
- Names a concrete design decision, like a single intuitive control or a smart default, rather than vague praise.
- Connects the three examples to a consistent underlying design philosophy, showing self-aware product taste.
- Avoids listing only tech products, showing product thinking extends beyond software.
Common mistakes
- Naming products with only generic praise ('it's just really well made') and no specific reasoning.
- Choosing three unrelated products with no coherent thread tying them together.
Likely follow-up questions
- What's a product you used to love but now dislike, and why?
- If you could change one thing about one of these products, what would it be?
More product design questions
- Design a TV for a car.Google · Product design · Hard
- Design a refrigerator for the blind.Google · Product design · Hard
- How do you design a camera for the elderly?Google · Product design · Medium
- Redesign Twitter for eCommerce.Shopify · Product design · Hard
- How would you go about designing a new location sharing app for Google?Google · Product design · Medium
- How would you improve Google Home?Google · Product design · Easy
More questions from these companies
Learn the skill behind it
Chapters of the AI PM course that teach what this question tests.
- Chapter 4: Discovery and strategy for AI products
- Chapter 7: AI UX and human oversight: design for a system that is wrong sometimes
- Chapter 14: Get the job: the AI PM interview loop