Product design question

Design a computer keyboard.

Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.

What this question tests

Tests scoped product design for a mature hardware product, requiring the candidate to pick one segment rather than a generic all-purpose keyboard.

Narrow scope: pick one segment, like remote knowledge workers who switch frequently between a laptop and external monitor setup.
Identify pain points: cable clutter, inconsistent typing feel across a laptop and external keyboard, and no easy way to switch between multiple connected devices.
Design a compact wireless keyboard with instant multi-device Bluetooth switching, a consistent low-profile key feel, and a built-in USB-C charging dock that doubles as a laptop stand riser.
Prioritize multi-device switching first, since that's the most common daily friction for someone working across a laptop and a desktop monitor setup.
Define success as daily active switching-feature usage and reduced returns due to typing-feel dissatisfaction.

Picks one real, specific segment, multi-device remote workers, instead of designing a generic keyboard for everyone.
Names a concrete, testable feature, instant device switching, as the clear top priority with a stated reason.
Ties success to actual behavior, feature usage, not just sales volume.

Designing a generic keyboard with a long feature list and no prioritized segment or top pain point.
Ignoring typing-feel consistency, a common and real complaint driving keyboard returns.

Chapters of the AI PM course that teach what this question tests.