Product design question

Design a dashboard for Lyft Drivers. What metrics would you use to measure success of this dashboard?

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What this question tests

Tests product design for a professional, high-frequency internal tool, plus defining the metrics that prove it works.

How to approach it

  1. Clarify the user: drivers checking the dashboard between or before rides, often glancing quickly on a phone mount.
  2. Identify pain points: unclear earnings breakdown, not knowing which zones or times pay best, and surprise account issues like rating drops.
  3. Design core modules: today's earnings with a trip-by-trip breakdown, a heatmap of high-demand zones and times, and an alerts panel for rating or document issues.
  4. Prioritize earnings clarity and zone heatmap first, since they directly drive more driving hours and satisfaction.
  5. Define success as daily dashboard open rate, and downstream driver hours or acceptance rate after using the heatmap.

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