Product design question

Design a feature for Youtube to increase engagement (specifically repeat visits) for sports/fitness enthusiasts.

Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.

What this question tests

Product design targeted at a specific vertical segment, requiring a habit-building mechanism tied to that audience's real behavior.

Segment the sports and fitness audience: casual highlight watchers, league or creator followers, and people doing along-with workout videos.
Identify the pain point: sports and fitness content is consumed in bursts, a game or a workout, without a reason to return the next day.
Prioritize the along-with workout segment, since a recurring daily habit creates the strongest repeat-visit hook.
Design the solution: a structured multi-day workout program feature that schedules the next session and reminds users, native to existing creator content.
Add a progress-tracking layer: streaks and simple logging to reinforce the habit loop.
Define success: day-7 and day-30 return rate among users who start a program, versus general fitness-content viewers.

Picks the along-with workout use case specifically because it creates a recurring daily need, a stronger repeat-visit driver than passive viewing.
Proposes a concrete mechanism, scheduled multi-day program plus reminders, borrowed from proven fitness-app habit loops.
Uses streaks as reinforcement without inventing a heavy new gamification system.
Measures success with day-7 and day-30 return rate specifically among program starters, isolating the feature's real effect.

Proposing generic content recommendations without a specific habit-forming mechanism.
Not distinguishing passive sports viewers from active fitness participants.
Measuring success with overall watch time instead of repeat-visit metrics.

Chapters of the AI PM course that teach what this question tests.