Product design question

Design a kid-friendly Swiggy experience for 10-16 year olds.

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What this question tests

Product design for a sensitive user segment: balancing appeal to minors with safety, parental control, and trust considerations.

How to approach it

  1. Clarify the user: kids aged 10 to 16 ordering food, likely with parental oversight required for payment.
  2. Identify core needs: a simple, fun ordering experience alongside strict safety and spending controls for parents.
  3. Design the core flow: a linked parent account sets a spending limit and approved restaurant list, then the child orders within those bounds.
  4. Address safety explicitly: no direct messaging with delivery partners, and age-appropriate content and restaurant options.
  5. Define success as adoption by parent accounts and completed orders within set limits with zero safety incidents.

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