Product design question
Design an app for cooking.
- Product design
- Easy
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What this question tests
Basic product design skill, choosing a specific user and cooking pain point rather than a generic recipe app.
How to approach it
- Pick a specific segment, like busy home cooks who want to use what's already in their fridge, rather than 'people who cook.'
- Identify the pain point: deciding what to cook with ingredients on hand, avoiding food waste and extra grocery trips.
- Propose a focused feature: an ingredient-based recipe finder matching what users have, prioritizing near-expiry items.
- Address retention: weekly meal planning and a shared grocery list to build a habit loop beyond one-off lookups.
- Define success as percent of sessions ending in a recipe actually cooked, confirmed via an 'I made this' tap, and weekly active cooking sessions.
What a strong answer includes
- Anchors on a specific, real pain point, reducing food waste, instead of a generic recipe-browsing app.
- Builds in a habit loop, meal planning and a grocery list, addressing retention, not just a single-use tool.
- Defines a success metric tied to actual cooking behavior, not just recipe views.
Common mistakes
- Designing a generic recipe database indistinguishable from existing apps with no clear differentiator.
- No retention mechanism, leaving the app a one-time utility rather than a habitual product.
Likely follow-up questions
- How would you monetize this without alienating users with ads on a cooking app?
- How would you validate that users are actually cooking the recipes, not just browsing?
More product design questions
- Design a TV for a car.Google · Product design · Hard
- Design a refrigerator for the blind.Google · Product design · Hard
- How do you design a camera for the elderly?Google · Product design · Medium
- Redesign Twitter for eCommerce.Shopify · Product design · Hard
- How would you go about designing a new location sharing app for Google?Google · Product design · Medium
- How would you improve Google Home?Google · Product design · Easy
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Learn the skill behind it
Chapters of the AI PM course that teach what this question tests.
- Chapter 4: Discovery and strategy for AI products
- Chapter 7: AI UX and human oversight: design for a system that is wrong sometimes
- Chapter 14: Get the job: the AI PM interview loop