Estimation question

Estimate the Number of Orders delivered by Swiggy per hour in India

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What this question tests

Estimation combining market size, ordering behavior, and operational scale reasoning.

How to approach it

  1. Anchor on Swiggy's approximate scale in India, say 20 million monthly active users across major cities.
  2. Assume a fraction order on a given day, say 10 percent, giving roughly 2 million orders per day.
  3. Distribute orders unevenly across a day, with peak lunch and dinner hours capturing most volume, say 60 percent in a 4 hour window.
  4. Calculate peak hourly rate: 1.2 million orders in 4 hours gives roughly 300,000 orders per hour at peak.
  5. Calculate an average hourly rate across the full day: 2 million over roughly 16 active hours gives roughly 125,000 per hour.
  6. Present both a peak and average estimate, since 'per hour' is ambiguous without specifying which.

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