Product design question

Give me a walk through to all the existing features of Instagram.

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What this question tests

Basic product knowledge and the ability to structure a product walkthrough clearly for a non-technical audience.

How to approach it

  1. Confirm the audience and depth expected, a quick overview versus a deep feature by feature audit.
  2. Group features by user job to be done rather than listing randomly, e.g. content creation, discovery, and messaging.
  3. Cover core creation tools, feed and Stories posts, Reels, and editing features like filters and stickers.
  4. Cover discovery and engagement, Explore page, hashtags, likes, comments, and the algorithmic feed.
  5. Cover monetization and business tools, Shopping tags, ads, and creator insights, since this is often the point of the exercise.
  6. Close with a brief point of view on which features matter most today and why.

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