Product design question
How would you design a news feature for Facebook?
- Product design
- Medium
Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.
Start a mock interview on this question · Mock interview from a job description
What this question tests
Tests product design for content curation in a trust sensitive context, phrased as a direct design prompt rather than an open strategy question.
How to approach it
- Define the user: someone wanting quick, trustworthy news updates relevant to their interests without wading through low quality sources.
- State the design goal clearly: surface relevant news while protecting against misinformation and low credibility sources.
- Propose the core interface: a news feed section ranked by topic relevance and publisher credibility, with visible source labeling.
- Address personalization carefully, using interest signals without letting engagement bait override credibility in ranking.
- Define success: session return rate to the news feature and reduction in reported misinformation.
- Confirm with the interviewer whether the feature stands alone or is woven into the main Newsfeed.
What a strong answer includes
- Leads with a concrete ranking formula, combining topic relevance with a publisher credibility score, rather than a purely engagement driven feed.
- Proposes visible source and credibility labeling on every story, giving users the information to judge trustworthiness themselves.
- Adds a fast correction workflow, partnering with fact checkers to flag and downrank stories proven false quickly.
- Sets a measurable goal, for example a stated increase in return visits to the news feature alongside falling misinformation reports.
Common mistakes
- Treating this purely as a ranking algorithm problem without addressing source transparency and user trust.
- Ignoring the speed at which misinformation can spread before correction mechanisms catch up.
Likely follow-up questions
- How would you avoid the perception of political bias in your credibility scoring?
- What would you prioritize first, personalization or misinformation controls, if resources were limited?
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Learn the skill behind it
Chapters of the AI PM course that teach what this question tests.
- Chapter 4: Discovery and strategy for AI products
- Chapter 7: AI UX and human oversight: design for a system that is wrong sometimes
- Chapter 14: Get the job: the AI PM interview loop