Product design question

How would you improve image search?

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What this question tests

Product sense for a core search product feature, requiring a specific, technically grounded improvement.

How to approach it

  1. Pick a specific user intent, like visual shopping searches, where current image search often returns visually similar but not purchasable results.
  2. Identify the pain point: users can't easily filter image results by where to buy or how similar visually to their reference image.
  3. Prioritize improving shoppable image search over general image search quality, since it's a clear, high-intent use case.
  4. Propose a solution: visual similarity search combined with direct purchase links and price comparison for shoppable results.
  5. Define success metrics: click-through rate to purchase and search refinement rate (fewer repeated searches for the same item).

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