Product design question

How would you improve Waze as a PM?

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What this question tests

Product sense focused on a specific, high-frequency pain point in a navigation app.

How to approach it

  1. Pick a specific user segment, like daily commuters who rely on Waze for real-time traffic and hazard alerts.
  2. Identify a concrete pain point: crowdsourced hazard reports (police, accidents) can be stale or unreliable in low-traffic areas.
  3. Prioritize improving report freshness and confidence scoring over adding new social features.
  4. Propose a solution: weight reports by recency and reporter density, and show a confidence indicator so users can judge reliability.
  5. Define success metrics: reduction in false-alert complaints and increase in route deviation based on alerts (a sign users trust them).

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