Product design question

How would you improve Yelp’s restaurant search?

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What this question tests

Tests product improvement thinking for a core discovery feature: identifying a specific search relevance or trust gap.

How to approach it

  1. Define the core user: someone deciding where to eat now or soon, needing fast, trustworthy results.
  2. Identify a likely current gap, such as search results not accounting well for real time factors like current wait times or table availability.
  3. Propose a targeted improvement, such as surfacing real time availability and wait time estimates directly in search results.
  4. Address trust in reviews, since review quality and recency matter heavily for restaurant decisions.
  5. Define success: search to visit conversion rate and reduced bounce back to search after clicking a result.
  6. State the assumption about whether the focus is search ranking quality or the real time information shown.

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