Strategy question

If engagement is up for Facebook Events but the news feed is down, what recommendation would you give to fix it?

Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.

What this question tests

Diagnostic and strategic thinking: reconciling conflicting metric signals and proposing a grounded, testable recommendation.

Clarify the metrics: Facebook Events engagement is up while overall News Feed engagement is down, and confirm the time window.
Form hypotheses: Events growth could be cannibalizing feed time, or the feed decline could be unrelated, like a ranking or content-supply issue.
Investigate the relationship: check if the users driving Events growth are the same users showing feed decline, to test the cannibalization hypothesis.
Recommend an investigation path, like segmenting users by Events usage and comparing their feed engagement trend to non-Events users.
Propose a next step based on findings, such as adjusting how Events surface in the feed if cannibalization is confirmed, or investigating feed ranking separately if not.

Doesn't jump to a fix before diagnosing whether the two trends are actually related, showing rigor.
Proposes a specific, testable method (segment users by Events engagement, compare feed trends) rather than a vague 'look into it.'
Considers alternative explanations beyond cannibalization, like a separate feed ranking regression.
Frames the final recommendation as conditional on what the investigation reveals, not a premature fix.

Assuming cannibalization without any investigation to confirm the relationship.
Proposing a fix immediately without diagnosing the root cause first.
Treating the two metrics as definitely unrelated with no analysis to support that either.

Chapters of the AI PM course that teach what this question tests.