Strategy question
If you're the product owner for Google Inbox, what would your roadmap look like?
- Strategy
- Hard
Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.
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What this question tests
Whether you can build a product roadmap grounded in a realistic read of a product's position, including whether it should still exist.
How to approach it
- Acknowledge the real context: Google Inbox was discontinued in 2019 in favor of consolidating into Gmail, which the answer should address directly.
- Clarify what's being asked: a hypothetical roadmap as if still running Inbox, or arguing whether it should have continued at all.
- If hypothetical, identify Inbox's differentiator versus Gmail: smart bundling, snooze, and a cleaner UI aimed at power users.
- Propose a roadmap prioritizing what made Inbox distinct, like smarter triage and bundling, rather than duplicating core Gmail features.
- Address the real strategic tension: maintaining two competing email products fragments engineering effort and user habits.
- Conclude with a recommendation, likely folding Inbox's best features into Gmail rather than running it as a separate roadmap, which is what actually happened.
What a strong answer includes
- Grounds the answer in the real, known fact that Inbox was shut down, rather than ignoring that context.
- Identifies Inbox's actual differentiators, smart bundling and snooze, instead of a generic email roadmap.
- Reasons explicitly about the cost of running two competing products, showing strategic maturity.
- Arrives at a defensible recommendation, consolidating Inbox's best ideas into Gmail, matching what actually happened.
Common mistakes
- Proposing a roadmap as if Inbox were a thriving standalone product with no acknowledgment of its actual fate.
- Listing generic email features without identifying what specifically differentiated Inbox from Gmail.
Likely follow-up questions
- Why do you think Google ultimately shut Inbox down?
- Which Inbox features do you think Gmail still lacks today?
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Learn the skill behind it
Chapters of the AI PM course that teach what this question tests.
- Chapter 4: Discovery and strategy for AI products
- Chapter 9: Prove it paid off: outcomes, economics, and pricing
- Chapter 14: Get the job: the AI PM interview loop