Strategy question

If you were the product manager of a video streaming content site, how would you determine what content to put on the landing page?

Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.

What this question tests

Strategic thinking about content curation, balancing personalization, editorial priorities and business goals for a key discovery surface.

Clarify the landing page's goal, likely maximizing relevant discovery to drive session starts and reduce browse abandonment.
Identify the inputs: personalized watch history and preferences, trending or popular content, and business priorities like promoting original titles.
Propose a blended approach, combining personalized recommendations with a smaller editorial or promoted section for strategic titles.
Address cold start users with no history, defaulting to popular or editorially curated content.
Define a success metric, such as click through rate to content and reduction in time spent browsing before starting to watch.

Balances personalization with business priorities, proposing a hybrid layout rather than pure algorithmic ranking or pure editorial control.
Addresses the cold start problem explicitly, since new or logged out users need a sensible default experience.
Names a concrete metric like reduced time to first play, which reflects real decision friction, not just page views.

Relying purely on personalization without accounting for cold start users or business promotion needs.
Ignoring how to measure whether the landing page is actually reducing browsing friction.

Chapters of the AI PM course that teach what this question tests.