Product design question

You are a new PM at Google. Design a wearable for children.

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What this question tests

Tests product design for a highly regulated, safety-sensitive segment where the parent is the real decision-maker and buyer.

How to approach it

  1. Design around the dual-user model: the child wears and uses it, the parent buys, configures and monitors it.
  2. Identify pain points: parents want location safety and limited communication without full smartphone and social media exposure at a young age.
  3. Propose a wearable with GPS location sharing, an SOS button, and voice or preset-message calling limited to an approved contact list, no open internet or app store.
  4. Address the real regulatory constraint directly: COPPA compliance and minimal data collection, given Google's past scrutiny in kids' products.
  5. Define success as parent-reported peace of mind via survey, daily location-check usage, and low support-ticket volume around privacy concerns.

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