Product design question

You are a PM at Lyft, You are asked to build a product for grocery delivery. How would you build it?

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What this question tests

Whether you can extend a ride-hailing platform into a new vertical by identifying what genuinely transfers and what doesn't.

How to approach it

  1. Clarify scope: on-demand grocery delivery using Lyft's existing driver network, versus a dedicated grocery-picking service.
  2. Identify what transfers from ride-hailing: driver supply, routing, and payments infrastructure, and what doesn't: drivers aren't trained grocery pickers.
  3. Decide the sourcing model: partner with existing grocery stores for inventory and picking, using Lyft drivers only for the delivery leg, rather than building picking capability from scratch.
  4. Prioritize delivery speed and reliability as the differentiator, since Lyft's driver density is the actual competitive advantage here.
  5. Propose a concrete flow: customer orders through a partner grocery's system, a Lyft driver is dispatched for pickup and delivery once the order is packed.
  6. Define success metrics: delivery time from order-ready to drop-off, with a guardrail on order accuracy, since that's controlled by the grocery partner, not Lyft.

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