Product design question

How can you design TikTok, but for older people?

Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.

What this question tests

Product design for an underserved demographic within an existing product identity, adapting core mechanics without losing what works.

Define older users' specific needs and barriers, such as larger text, simpler navigation, and less overwhelming feed pacing.
Identify the content gap, since older users may want different content categories, like hobbies, news, or family related content, than typical TikTok content.
Propose a scoped change, such as an accessibility mode with larger controls and a curated content onboarding for older users' interests.
Explain why this should be additive, not a separate app, to still benefit from TikTok's existing content and algorithm.
Define a success metric, such as retention rate for users over 55 after enabling accessibility mode.

Addresses both accessibility, larger UI and simpler gestures, and content relevance, since older users need more than just bigger buttons.
Keeps the solution within the existing TikTok app rather than proposing a disconnected new product, preserving network effects.
Names a specific retention metric for the segment to judge whether the changes actually help.

Focusing only on visual accessibility while ignoring that content relevance is equally important for this segment.
Proposing an entirely separate app, losing TikTok's existing content library and algorithm advantage.

Chapters of the AI PM course that teach what this question tests.