Metrics question
Imagine you are the head of Product at AirBnb. What are the top 2-3 metrics you would monitor?
- Dropbox
- Metrics
- Easy
Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.
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What this question tests
Ability to identify the small set of metrics that capture a two-sided marketplace's health.
How to approach it
- Frame Airbnb as a two-sided marketplace, guests and hosts, so metrics must cover both sides plus the transaction.
- Pick a demand-side metric: nights booked, or booking conversion from search to confirmed stay.
- Pick a supply-side metric: active listings or host retention, since supply constraints cap growth directly.
- Pick a trust metric: average review score or cancellation rate, since trust is core when strangers transact.
- Explain the interaction: growth in bookings without growth in quality supply or trust erodes the marketplace over time.
What a strong answer includes
- Explicitly frames metrics around both sides of the marketplace, not just guest-facing engagement.
- Picks metrics that would surface a real risk, like host churn quietly capping growth while bookings look healthy.
- Gives one sentence on how the three metrics interact, showing systems thinking.
Common mistakes
- Only picking guest-side metrics and ignoring host supply, Airbnb's actual growth bottleneck.
- Listing more than three metrics or picking vanity metrics like total downloads.
Likely follow-up questions
- Which of these would you make the single north star, if forced to pick one?
- How would you detect early warning signs of host supply shrinking?
More metrics questions
- How would you measure the success of the Netflix recommendation engine?Netflix · Metrics · Medium
- How would you measure the success of Uber Grocery?Uber · Metrics · Medium
- How would you measure the success of YouTube?Spotify · Metrics · Medium
- You're the PM for Google Cloud storage. How would you measure success?Google · Metrics · Medium
- Pick any favorite product of your choice . Find any one functionality you find missing in the same product which would make life simpler.Microsoft · Metrics · Easy
- What are the success metrics for Google Maps?Google · Metrics · Medium
More questions from Dropbox
Learn the skill behind it
Chapters of the AI PM course that teach what this question tests.
- Chapter 9: Prove it paid off: outcomes, economics, and pricing
- Chapter 2: Data fluency: SQL, logs, and reading the truth yourself
- Chapter 14: Get the job: the AI PM interview loop