Product design question
Design a Facebook Healthcare application at the beginning of COVID.
- Meta
- Product design
- Easy
Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.
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What this question tests
Tests fast, scoped product design under a real crisis timeline, prioritizing the single highest-value use case over a broad healthcare platform.
How to approach it
- Scope narrowly: at COVID's onset, the most urgent need was reliable local information and connecting people to testing and vaccination resources, not a general health platform.
- Segment on users searching for local health information amid conflicting news, particularly community and local-group members already active on Facebook.
- Identify the pain point: finding accurate, nearby testing sites and verified health guidance was hard amid misinformation spreading on social platforms.
- Design a COVID information hub surfaced prominently in-app, showing verified local testing and vaccination locations sourced from health authorities, plus a misinformation-flagging layer on related posts.
- Define success as hub visits converting to an actual testing or vaccination appointment, and reduction in flagged misinformation shares.
What a strong answer includes
- Correctly scopes to the urgent early-pandemic need, information and access, instead of a broad, slower-to-build health platform.
- Names the real problem Facebook faced then, misinformation spread, and designs directly against it.
- Grounds the design in something Meta genuinely shipped, a COVID information center, showing awareness of the real response.
Common mistakes
- Designing an ambitious general healthcare platform instead of the urgent, scoped need of that specific moment.
- Ignoring the misinformation problem, a major and well-documented issue for Facebook during COVID.
Likely follow-up questions
- How would you verify the accuracy of health information sources you're surfacing?
- How would you handle regional differences in testing and vaccine availability?
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Learn the skill behind it
Chapters of the AI PM course that teach what this question tests.
- Chapter 4: Discovery and strategy for AI products
- Chapter 7: AI UX and human oversight: design for a system that is wrong sometimes
- Chapter 14: Get the job: the AI PM interview loop