Product design question

Design a Facebook news product.

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What this question tests

Product design in a domain with high trust and misinformation risk, balancing engagement with responsibility.

How to approach it

  1. Define the user: people who want quick, relevant news but are wary of misinformation and echo chambers on social platforms.
  2. Identify the core tension: Facebook's algorithm optimizes for engagement, which can amplify sensational or misleading content over accurate news.
  3. Prioritize source credibility and diversity of perspective in the ranking algorithm over pure engagement signals.
  4. Design a feature: a news feed surface that shows credibility indicators and offers a 'see other perspectives' option for major stories.
  5. Partner with fact-checking organizations and publishers for verified content flagging, rather than relying solely on user reports.
  6. Define success metrics: trust survey scores and reduction in misinformation report rate, not just time spent.

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