Product design question

Design a new product from Facebook to improve vacation experiences.

Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.

What this question tests

Product design creativity paired with prioritization discipline for a travel and leisure use case within a social platform's ecosystem.

Clarify scope, confirming whether this is a standalone product or a feature within the existing Facebook app, and what 'improve' means, planning, in-trip, or memory-sharing.
Identify the target user and moment, for example groups planning a trip together, since Facebook's strength is social coordination, not booking infrastructure.
List pain points: fragmented planning across chat threads, no shared itinerary, and difficulty splitting decisions among a group.
Propose the design: a collaborative trip planning space with shared polls for destination and activity decisions, integrated into existing Facebook Groups or Events.
Prioritize the group-decision-making wedge first, since Facebook's core advantage is social graph and coordination, not travel booking which competitors already own.
Define success as groups that complete a shared plan and actually take the trip, and confirm scope on whether booking integration is in bounds.

Leverages Facebook's actual strength, social coordination among existing friend groups, rather than competing head-on with travel booking sites.
Proposes a concrete mechanism, shared polls and a collaborative itinerary tied to a Facebook Event, grounded in existing product surfaces.
Explicitly scopes out flight and hotel booking as out of scope initially, avoiding a build that duplicates established travel players.
Sets a measurable success metric, like percentage of planned trips that reach a finalized itinerary, tied to actual group coordination behavior.

Designing a full travel booking product that ignores Facebook's actual social graph advantage.
Not identifying a specific user moment or pain point, staying too abstract.
Competing directly with established travel sites instead of focusing on the coordination gap they don't solve well.

How would you decide whether to integrate booking or partner with existing travel sites?
What would make a group choose this over a shared spreadsheet or group chat?