Product design question

How do you improve Facebook Watch?

Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.

What this question tests

Product design judgment on a lower-traction video product competing against dominant players like YouTube and Netflix.

Users: existing Facebook users who watch video incidentally in-feed versus people seeking dedicated long-form viewing.
Pain points: Watch lacks a strong discovery habit compared to YouTube, and content quality is inconsistent.
Prioritize: focus on leveraging Facebook's unique advantage, the social graph, for discovery rather than competing head-on with YouTube's content library.
Solution: social-driven discovery, like showing what friends are watching or discussing, and creator tools tied to Facebook Groups communities.
Success metric: session frequency and watch time from social-driven recommendations specifically, isolating that lever's impact.
Confirm scope: whether the goal is to build a standalone destination habit or simply increase in-feed video engagement.

Identifies Facebook's real differentiator, the social graph, rather than trying to out-content YouTube directly.
Proposes a specific, testable mechanic, friend activity-driven discovery, not a vague better recommendations claim.
Isolates the metric to the specific lever, social-driven watch time, to know if the change actually worked.

Proposing to compete with YouTube on content library size, which Facebook cannot realistically win.
No use of Facebook's actual differentiator, the social graph.
Vague success metric like overall engagement with no isolation of the change's effect.

How would you measure if social-driven discovery is actually better than algorithmic discovery alone?
What would make you recommend shutting Watch down instead of improving it?