Product design question

How would you build a product on Facebook for blood donation?

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What this question tests

Product sense for a real, sensitive feature area, balancing urgency, trust, and logistics.

How to approach it

  1. Identify the core problem, matching willing donors with urgent, nearby blood needs quickly, since blood has a short shelf life and type matching matters.
  2. Identify the target users, people needing blood or posting on behalf of a patient, and potential donors nearby with the right blood type.
  3. Propose the core mechanism, a donor request post that notifies nearby users with a matching blood type.
  4. Address trust and spam, verification through blood banks or hospitals to prevent fraudulent requests.
  5. Define success metrics, percentage of urgent requests matched with a donor within a target time window, for example 24 hours.

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