Product design question

Let's imagine that the Ads product manager asks you to introduce ads inside the Facebook dating product. What would you do?

Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.

What this question tests

Judgment on monetizing a sensitive, trust-dependent product without damaging it, including willingness to push back.

Clarify the goal: incremental ad revenue versus protecting Dating's growth, which depends on trust and low friction.
Identify the core risk: dating is emotionally sensitive, so intrusive ads like mid-swipe interstitials could tank retention and reputation.
Propose lower-risk formats: sponsored profile boosts or a subtle native placement like a sponsored icebreaker prompt, not banners.
Push back respectfully: recommend testing in a small percent of markets first given reputational risk, not a full rollout.
Define guardrails: retention and daily actives must not drop beyond an agreed threshold, say 2%, or the test rolls back.
Define success as incremental ad revenue per user weighed against any drop in matches or messages sent.

Explicitly pushes back on unconditional compliance with the ask, showing product judgment over order-taking.
Distinguishes ad formats by intrusiveness and picks the least disruptive one for a first test.
Sets a concrete guardrail threshold rather than a vague 'watch retention.'

Simply agreeing to 'add ads' without addressing user trust risk in a dating context.
No guardrail metric to catch harm before it scales.

Chapters of the AI PM course that teach what this question tests.