Rakuten product manager interview questions
22 questions asked in Rakuten product manager interviews: 1 product design, 8 strategy, 3 metrics, 7 behavioral, 3 AI & technical. Each has an answer guide, and you can practice any of them in a mock interview.
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Product design questions (1)
Strategy questions (8)
- How would you decide whether to launch Instagram Shopping in a new country?Meta · Strategy · Hard
- What are the primary ways by which publishers monetize ad inventory?Rakuten · Strategy · Easy
- How does advertising influence user behavior?Rakuten · Strategy · Easy
- How do you do customer segmentation?Rakuten · Strategy · Easy
- How will you support advertising in a cookieless world?Rakuten · Strategy · Hard
- Why is video so important to improve ad monetization?Rakuten · Strategy · Easy
- How will you improve ad monetization for streaming services app?Spotify · Strategy · Medium
- what are the advertising challenges to overcome in 2021?Rakuten · Strategy · Easy
Metrics questions (3)
- How is data used to make ad serving decisions?Rakuten · Metrics · Medium
- What key metrics are used to measure video ad effectiveness?Rakuten · Metrics · Easy
- How do you use data to make effective ad decisions?Rakuten · Metrics · Easy
Behavioral questions (7)
- Can you share in detail how you interact with the development team?Rakuten · Behavioral · Easy
- Can you tell me about a time where where you you had to deal with customer complaints?Rakuten · Behavioral · Easy
- What do you know about Rakuten?Rakuten · Behavioral · Easy
- Tell me a scenario where data was used to make/change an ad serving decision.Rakuten · Behavioral · Easy
- Provide two examples where you improved the ad monetization.Rakuten · Behavioral · Easy
- What are the interactions that you have with the ad ops team?Rakuten · Behavioral · Easy
- Can you give us a few examples where you have planned and conducted A/B tests?Adobe · Behavioral · Easy
AI & Technical questions (3)
- What are the algorithms used by Demand Side platforms in a programmatic advertising model?Rakuten · AI & Technical · Hard
- How are video players integrated with streaming apps?Rakuten · AI & Technical · Easy
- What were the technical challenges that you faced while launching your first app? How did you address them?IBM · AI & Technical · Easy
Learn what these questions test
Chapters of the AI PM course, built from 604 real PM job postings.
- Chapter 4: Discovery and strategy for AI products
- Chapter 9: Prove it paid off: outcomes, economics, and pricing
- Chapter 14: Get the job: the AI PM interview loop