Product design question

How would you improve Coinbase?

Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.

What this question tests

Tests prioritization of a concrete improvement for a crypto exchange app, requiring a specific user pain point tied to trust or usability.

Clarify the user segment: crypto-curious beginners, or active traders, since Coinbase serves both with different needs.
Identify a beginner-specific pain point: fear of making an irreversible mistake (wrong network, wrong amount) when sending crypto.
Propose a concrete fix: a pre-send confirmation flow that checks for common errors, like an unsupported network or a typo'd address, with plain-language warnings.
Prioritize this over trader-focused features like advanced charting, since transaction anxiety is the bigger blocker to broader adoption.
Weigh the trade-off: added confirmation steps slow down power users, so make the extra checks skippable for verified frequent senders.
Define success as reduced support tickets for failed or misdirected transactions and higher first-transaction completion rate.

Picks a specific, high-stakes pain point, irreversible transaction errors, rather than a generic more features answer.
Ties the fix to trust, which is the core barrier to broader crypto adoption for beginners.
Uses illustrative numbers as assumptions: assume 3% of first-time sends result in a support ticket due to network or address errors.
Balances the fix against power-user friction by making it skippable for verified frequent senders.

Proposing generic UI polish with no tie to a real pain point.
Ignoring that crypto transactions are irreversible, which makes error prevention uniquely high-stakes here.
Not considering the trade-off between safety friction and speed for power users.

Chapters of the AI PM course that teach what this question tests.