Product design question
What is your favorite product? Why?
Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.
Start a mock interview on this question · Mock interview from a job description
What this question tests
Tests product sense and genuine curiosity by seeing whether you can analyze a product you love with structure, not just enthusiasm.
How to approach it
- Pick a product you can speak to with real detail, ideally one relevant to the interviewing company's space, and say why upfront.
- Identify the core user problem the product solves and why it solves it better than alternatives you've tried.
- Point to a specific design or product decision, like an onboarding flow or a default setting, that you think is exceptional.
- Name one thing you'd still improve, which shows critical thinking rather than pure fandom.
- Tie the answer back to what it says about your product taste and what you'd bring to this role.
What a strong answer includes
- Picks a product with a concrete, well-explained reason, not just 'I use it every day', showing product judgment.
- Calls out a specific mechanic, e.g. Spotify's Discover Weekly using collaborative filtering to keep recommendations fresh without user effort.
- Balances praise with a genuine critique, showing you evaluate products rather than just consume them.
- Connects the choice to the interviewing company's domain when relevant, showing preparation without being forced.
Common mistakes
- Naming a product with no specific reasoning, e.g. 'I like Instagram because it's fun'.
- Praising only, with no critique, which reads as a lack of critical product thinking.
Likely follow-up questions
- What would you change about this product if you were its PM?
- What's a product you used to love but don't anymore, and why?
More product design questions
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- How would you improve Venmo?PayPal · Product design · Easy
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- How would you design a colony on mars.PayPal · Product design · Hard
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Learn the skill behind it
Chapters of the AI PM course that teach what this question tests.
- Chapter 4: Discovery and strategy for AI products
- Chapter 7: AI UX and human oversight: design for a system that is wrong sometimes
- Chapter 14: Get the job: the AI PM interview loop