Behavioral question

You're a Facebook product manager and want to build a restaurant review and booking platform like Yelp!. How would you pitch this idea to your leader? What data would you need? If you build it, come up with a goal for your team.

Practice this question out loud. An AI interviewer asks it, follows up like a real interviewer would, and scores your answer. Type or speak.

What this question tests

Whether you can build and pitch a compelling business case with the right data and a clear team goal, not just a product idea.

Situation: frame why this idea matters now, restaurant discovery volume already happening in Facebook Groups and reviews.
Task: pitching a net-new product line to leadership requires a strong business case, not just enthusiasm.
Data needed: existing signal like restaurant review and recommendation post volume on Facebook, and Local business page engagement.
Pitch structure: problem, market size estimate, competitive gap versus Yelp, and a phased build plan starting with reviews before booking.
Team goal: propose a concrete first goal, like number of verified restaurant reviews published in a pilot city within 2 quarters.
Anticipate pushback: leadership will ask about differentiation from Yelp and the cost of building booking infrastructure from scratch.

Uses real existing signal as evidence, Facebook Local and Groups activity around restaurants, rather than a cold pitch with no data.
Phases the build, reviews and discovery first, booking infrastructure later, reducing the initial ask to leadership.
Sets one measurable team goal that leadership can hold the team to, not a vague vision statement.

Pitching the full Yelp-plus-booking vision at once with no phasing, making the ask too large.
No data cited to support that demand already exists on the platform.
Vague or missing team goal at the end of the pitch.

How would you differentiate this from Yelp to justify building it?
What would be your minimum viable version to test demand before full investment?