Instacart product manager interview questions
40 questions asked in Instacart product manager interviews: 20 product design, 10 strategy, 4 metrics, 6 behavioral. Each has an answer guide, and you can practice any of them in a mock interview.
Practice one of these Instacart questions now. An AI interviewer asks one of these questions, follows up, and scores your answer.
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Product design questions (20)
- How would you improve YouTube?Spotify · Product design · Easy
- How can Google help improve the grocery shopping experience of users?PayPal · Product design · Easy
- Give an example of a badly designed product.Adobe · Product design · Easy
- How would you improve Uber?PayPal · Product design · Easy
- How would you improve Netflix?Spotify · Product design · Easy
- How would you improve Venmo?PayPal · Product design · Easy
- What are the different problems that Instacart would see in their delivery experience? How would you prioritize the problems?Instacart · Product design · Hard
- How would you improve Dropbox?Google · Product design · Easy
- How would you improve Google Flights?Google · Product design · Easy
- How would you improve the Starbucks app?PayPal · Product design · Easy
- How would you improve Instacart?Adobe · Product design · Easy
- How would you improve Amazon Prime?Amazon · Product design · Easy
- Improve the in-store grocery shopping experience.Shopify · Product design · Medium
- How would you solve the inventory issues with Uber Grocery?Instacart · Product design · Hard
- How would you design a gaming app for elderly people?Instacart · Product design · Medium
- How do you improve the check out experience for Airbnb?Instacart · Product design · Easy
- How would you improve the rush hour experience?Google · Product design · Hard
- As the PM of Instacart, what solution would you design for businesses, and how would it enhance their experience on the platform?Instacart · Product design · Medium
- How would you increase the user engagement for Doordash?Instacart · Product design · Easy
- How would you improve Instacart’s homescreen in the app?Instacart · Product design · Easy
Strategy questions (10)
- Should Uber Eats be a different app from Uber Rides?Lyft · Strategy · Hard
- How would you determine if a specific block in your neighborhood is suitable for a new grocery store?Shopify · Strategy · Medium
- Should Google get into the ticketing market? If so, what would you build?Google · Strategy · Hard
- Should Lyft build ride scheduling functionality?Lyft · Strategy · Hard
- Should Uber work on a shuttle service that runs between SF and South Bay?Instacart · Strategy · Hard
- How would you decide if you should build a "Products you might want to buy" feature on the Facebook Marketplace newsfeed?Instacart · Strategy · Medium
- You're a PM at Instacart delivery experience. The CEO of the company wants you to fix the worst delivery experience. How will you do that?Instacart · Strategy · Medium
- Should Netflix provide a freemium model? Why?Spotify · Strategy · Hard
- Should Airbnb enter the furniture retail market?Instacart · Strategy · Hard
- If you were a product manager at Uber, how would you decide whether to switch from the driver model to the self-driving cars model?Instacart · Strategy · Hard
Metrics questions (4)
- As a Product manager at a food delivery app, you observe a downward trend in number of orders fulfilled. How would you identify the root cause??Lyft · Metrics · Medium
- What is the success metric for Airbnb's booking experience?Lyft · Metrics · Easy
- Define success metrics for the Airbnb traveler booking experience.Instacart · Metrics · Medium
- How do you know there are enough shoppers for grocery orders at any given time and area?Instacart · Metrics · Hard
Behavioral questions (6)
- What is the most challenging project you have been on?Adobe · Behavioral · Easy
- How do you say no to feature ideas or requests?Instacart · Behavioral · Easy
- Tell us about yourself and your career.Shopify · Behavioral · Easy
- Why did you choose product management as a career?Google · Behavioral · Easy
- Can you give us a few examples where you have planned and conducted A/B tests?Adobe · Behavioral · Easy
- Tell me about a product you managed from idea to launch.Google · Behavioral · Easy
Learn what these questions test
Chapters of the AI PM course, built from 604 real PM job postings.
- Chapter 4: Discovery and strategy for AI products
- Chapter 7: AI UX and human oversight: design for a system that is wrong sometimes
- Chapter 14: Get the job: the AI PM interview loop